Why Join Your Chamber of Commerce

Why Join Your Chamber of Commerce?
Let’s say you’re looking at your annual budget for your small business, and your marketing budget is limited to say the least. How are you going to meet your growth objectives without money to advertise?
Before you run to the store to buy eight pounds of chocolate, consider using that money for a group membership.
The question is, where should you spend it?
This membership should accomplish several things: Get your name out there, create networking opportunities, establish a sense of authority, and be affordable.
You’ve thought about Your Chamber, but are still on the fence about whether it’s really better than the chocolate. Is it worth it to join a brick-and-mortar group in an age where everything is online?
It’s important to consider your business and target clientele. Are you looking to build local B2B relationships or grow local business? If these are your primary goals, the Your Chamber is a good place for you.
But what does a Chamber actually do and how will it help you succeed? It’s quite simple– a chamber of commerce is a group that’s dedicated to protecting and promoting the local business community. The primary goal? To help business owners network and grow.
A couple of the primary ways a Chamber membership will help you grow are:
Build strong relationships and visibility
Your Commerce membership presents a variety of networking opportunities aimed to connect local business owners. Community events allow members to be put in direct contact with local professionals and initiate business-to-business commerce. These relationships can help grow more business opportunities with potential clients and vendors.
Increased exposure and credibility
One of the biggest pros of joining your local chamber is the publicity boost. New members of Your Chamber are highlighted on our Facebook page during your new member ribbon cutting, we love Facebook Live! Also, having your site’s link on the chamber’s official website, your business generates visibility by improving your search engine optimization (SEO).
Not to mention, Chamber affiliation builds credibility that can give your business an edge over the competition. A recent study by the American Business Magazine showed a 63% increase in the likelihood of future patronage just by being a chamber member! And Chambers can support your business with your grand opening and other activities, including public relations events.
An advocate for you
As a member, Your Chamber will advocate for you when needed. Chambers often fight to reduce business regulations, assessments and costs negatively affecting small businesses. We are keyed in on what’s going on locally and are willing to take on tough issues in the community.
The simple truth is people like to do business with people they know. Following this truth, the more business contacts you make, the more your business grows and there is NO better way to grow business contacts then with a membership with Your Chamber! Call or email us today to get started growing your business!

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